What Worldisc Handles
Regional and national campaigns across print, web, terrestrial and internet radio, interviews, reviews, previews, playlists, in-studio sessions, giveaways, and even in-flight programming.
Worldisc
Strategic media placement for specialized music projects.
Founded in 2001, Worldisc builds customized press and radio campaigns for artists whose work needs cultural fluency, strong positioning, and the right media context.
2001
Founded by Mark Gorney
25 years
Press and radio campaigns
Global scope
Azerbaijan to Zambia and beyond
Worldisc is built for artists whose work needs more than generic promotion. The practice spans African, Latino, European, South Asian, Jewish, traditional, contemporary, and hybrid forms, with campaigns designed to communicate not just what the music sounds like, but why it matters.
The throughline is translation: shaping story, context, and timing so the right writers, programmers, and listeners can connect with the work. It is publicity grounded in scene knowledge, careful positioning, and long-term trust.
Current Work Snapshot
Recent projects highlighted on the live site include Doctor Nativo, Wesli, and Nia Cephas, reflecting a mix of roots, diaspora, contemporary folk, and politically resonant global sounds.
Selected Artists and Labels
Clients listed by Worldisc include Baaba Maal, Aurelio, Ernest Ranglin, Opium Moon, Rokia Kone, Les Amazones d'Afrique, Real World, World Music Network, and Numero Group.
Why It Works
Mark's background spans Sierra Nevada World Music Festival, Putumayo World Music, and decades of international music advocacy, which gives the work cultural fluency as well as media strategy.
"Mark Gorney is dedicated, highly motivated, realistic, and a pleasure to work with."
Ben SidranReady for the full picture?